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Office
Supply Superstore Staples Inc. Agrees to Historic Endangered Forest
and Recycling Policy
Environmentalists End Two-Year Campaign
Contact: Todd Paglia, ForestEthics, (415) 863-4563
Danna Smith, Dogwood Alliance, (828) 885-8281
Andrew George, National Forest Protection Alliance (919) 933 2959
SAN FRANSCISCO-- The Staples Campaign, which involved celebrity support
from the rock band R.E.M., more than 600 demonstrations at Staples
stores nationwide, and tens of thousands of letters and calls to the
company?s CEO, is over following the office-supply giant's announcement
today that it will meet The Paper Campaign?s goal of moving the company
towards environmentally-preferable paper sales. The Paper Campaign
applauds Staples? move to set the standard in the office supply industry
and is now looking to other paper retailers such as Office Max, Office
Depot and Corporate Express to follow Staples? lead.
Under Staples' new guidelines, an industry first, the company will:
* Achieve an average of 30% post consumer recycled content across
all paper products it sells.
* Phase out purchases of paper products from Endangered Forests, including
the Canadian Boreal forests, key forests in the Southern US, and endangered
National Forests. The term Endangered Forests? is used to describe
the most important areas of intact, native and old growth forests
left on earth.
* Create an environmental affairs division and report annually on
its environmental results.This agreement is the culmination of a two-year
effort by The Paper Campaign, a coalition of dozens of citizen groups
dedicated to moving the marketplace towards recycled paper. The coalition
is led by San Francisco's ForestEthics and the Dogwood Alliance, based
in Asheville, NC.
Staples' new policy is the beginning of the end of the practice of
destroying endangered forests to make disposable paper products, said
Todd Paglia, the director of The Paper Campaign for ForestEthics.
"Staples? huge purchasing power will now become a force to protect
endangered forests and increase the availability of recycled paper
products. This is good news for consumers and businesses too, since
the quality and price of recycled paper have never been better."
Danna Smith, Director of The Paper Campaign for Dogwood Alliance,
added: "Staples' new policy is a big win for America's heritage
forests in the Southern U.S., where paper production is destroying
millions of acres of forests a year. Staples' announcement today creates
a mandate from the marketplace for large paper producers like International
Paper to rely more on recycled fiber and less on destroying Southern
forests.
The Fiber Baskets of the World
As logging has been reduced in many hi-profile regions around the
world such as the Pacific Northwest, it has expanded in the Southern
US and the Canadian Boreal forests. Five million acres of Southern
forests, the most biologically diverse forests in North America, are
being logged each year to produce 25% of the world's paper products
and two-thirds of the paper made in the US.
International Paper and Georgia Pacific, the two primary loggers of
Southern forests, are major suppliers to Staples. With recycled paper
now comparable to virgin fiber in quality and price, moving away from
cutting trees for paper is now practical for the industry and could
yield immense conservation benefits. If all the paper mills in the
South increased their recycled fiber use by 30%, 15 million acres
of forests an area comparable to all the forests in Tennessee would
be saved over the next ten years.
The endangered Boreal forest of Canada, one of the last truly wild
places on earth and the world's second largest intact forest, is also
being destroyed to make paper products. The Boreal is the breeding
ground of 40% of North America's waterfowl and billions of migratory
songbirds and hundreds of species including caribou, wolves and bears.
Some of Staples? major suppliers, including Domtar, Xerox and Weyerhaeuser
are directly implicated in the destruction of Canada's boreal forest.
Staples? historic agreement to phase out of sourcing from endangered
forests sets the stage for the protection of this critical region
for future generations.
In addition, endangered areas in US National Forests, such as the
old growth forests in the Umqua National Forest in Oregon and the
diverse hardwood forests in the Ouachita National Forest in Arkansas
continue to be logged for paper. As the Bush Administration rolls
back environmental protections for U.S. National Forests, environmentalists
applaud Staples? commitment to phase out products from endangered
forests.
"Staples' shift toward greener pastures reflects a positive trend
that will lead to less logging in our endangered US National Forests,"
said Andrew George, Campaign Coordinator for the National Forest Protection
Alliance. "At a time when Congress and the Bush administration
are taking US National Forest policy in a dangerous direction, it
is good to see an enlightened market shift away from the outdated
dependence on public forests."
The Paper Campaign coalition partners include: American Lands Alliance,
Cascadia Forest Alliance, Center for a New American Dream, Dogwood
Alliance, Earth First!, ForestEthics, Green Corps, Ecopledge, Sierra
Student Coalition, Southern Appalachian Biodiversity Project, Free
the Planet, Heartwood, Native Forest Network, National Forest Protection
Alliance, Kentucky Heartwood, Rainforest Action Network, Rainforest
Relief, ReThink Paper, Student Environmental Action Coalition, Wild
Alabama, Iowa STEP, Shenendoah Ecosystem Defense Group, GrassRoots
Recycling Network, Indiana Forest Alliance and many local groups.
Please visit ThePaperCampaign.com
for more information.
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